Culture
4 Steps to Building a Socially Minded Brand
I've been thinking a lot about what separates the brands that have a strong social mission and those that don't. Many of you may not know, but I graduated from ASU's Masters in Public Administration program last year. Since then, I've grown increasingly interested in how businesses can create social value. If you're considering trying to make your brand more socially minded, please read through the article. I think it will help!